OUR STORY
At Silki Skincare, we believe that skincare should do more than sit on your shelf - it should care, empower, and deliver. Born from the fusion of nature and science, Silki was created with one clear purpose: to provide effective, inclusive skincare solutions that truly work.
Our journey began with a simple yet powerful idea: that everyone deserves access to high-quality skincare, no matter their skin tone, type, or concern. Through continuous research, innovation, and a deep commitment to clean, scientifically-backed ingredients, we’ve developed formulas that are as thoughtful as they are effective.
Proudly South African and deeply community-driven, we collaborate with local suppliers, prioritise sustainability, and educate our customers to make informed choices. At Silki, every product is more than a beauty essential - it’s a step toward your healthiest, most radiant skin.
Skincare that cares.
ABOUT OUR OWNERS
Co-founders Mena and Martin Kooger started Silki to create skincare that's simple, effective, and made with care.
Mena is hands-on in every step, from testing formulas to connecting with the community, while Martin brings the vision and drive to make Silki a trusted South African brand.
For Mena and Martin, Silki is personal. Every product, decision and interaction reflects their commitment to care, quality, and creating skincare that truly makes a difference.
THE HEART AND SOUL OF OUR BRAND
OUR COMMUNITY
Our community is made up of real people with real skin - and we’re here for every one of them. At Silki, we celebrate diversity, listen to our customers, and create products that meet their unique needs. Through honest conversations, education, and shared skin journeys, we’re building a community that feels seen, supported, and empowered - every step of the way.
When the dream started
2020
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The Start of Silki!
2021
What began as a dream became reality! Silki launched in May 2021 with its iconic tools, the Exfoliating Glove, Dermaplaning Blades and Stainless Steel Gua Sha. Skincare essentials like serums, cleansers and SPF followed soon after.
A Year of Glow and Growth
2022
A year of exciting expansion! Silki grew its range with body products and updated cleansers, SPFs, and serums, including the iconic Blue Eclipse. We also celebrated our launch in Namibia!
With Growth Comes Change!
2023
We expanded into a new warehouse, celebrated turning 2, and launched our first haircare range.
Opening of Silki's First Flagship Store in Canal Walk
2024
2024 marked a major milestone for Silki with the opening of our very first store at Canal Walk — a bold step that brought our brand into the physical retail space and set the stage for everything that followed. It was more than just a store launch — it was a bold step forward in our mission to connect more deeply with our community and create an immersive Silki experience IRL.
Silki goes national!
2025
In May, we launched our first pop-up at Mall of Africa. By September, we proudly opened our second permanent store at Somerset Mall. And in October, we made our mark again at Mall of Africa - this time with a permanent location!