Career - Social Media Manager

Position: Social Media Manager
Location: Maitland, Cape Town
Overview:
We seek a highly talented Social Media Manager to join our team. Candidate must be passionate about innovation, thrive in a fast-paced environment and eager to contribute to our hyper-growth journey. Please note, no remote positions are available, candidates must be based in Cape Town. Remuneration is market related.

Duties & Responsibilities:
● Develop and implement dynamic social media strategies that aligns with company goals
● Create engaging content to captivate audiences across various social media platforms, including but not limited Facebook, Instagram, X, and TikTok and Pinterest
● Publishing of all content across the company social media platforms
● Working closely with our in-house videographer on conceptualising ideas for social media content for Instagram Reels and Tiktoks
● A good working knowledge of Facebook Business Manager, as well as experience with X, Instagram, LinkedIn, TikTok, YouTube and Pinterest in a business capacity
● Monitor social media trends and competitor activity to identify opportunities for growth
and innovation
● Manage social media advertising campaigns and performance tracking
● Analyse social media metrics, evaluate the effectiveness of campaigns and recommend improvements
● Stay updated on industry best practices and emerging platforms to ensure progressive strategies
● Build relationships with influencers and industry partners to boost our brand reach
● If required, respond promptly and professionally to customer inquiries and comments on social media platforms
● Assist and support the Senior Brand Manager in other marketing initiatives and projects as needed
● Conduct market research to identify trends, popular social media topics, electronic commerce trends, market opportunities or competitor performance
Desired Experience & Requirements:
●Tertiary qualification with 3-5 years’ experience in social media management or digital marketing
●Demonstrated success in planning and executing social media campaigns
●Familiarity with social media advertising and budget management
●Proficiency in social media management tools and analytics platforms.
●Excellent written and verbal communication skills
●Graphic design or video editing skills are advantageous
●Creative and critical thinker with a strong eye for detail and aesthetics
●Data-driven mindset with the ability to analyse and interpret social media metrics.
●Ability to work collaboratively in a team environment.
●Understanding of e-commerce and online retail trends is a plus
If you have the required skills and a passion for social media, please complete the application form.